Wednesday 17 October 2012

Emil Nava


In lesson today, we went through Emil Nava's case study.
                     
Case study2
Began as a runner for film production companies and worked for Blink productions. Now freelances for OB management, after working as a runner graduated to assistant director where he would manage video shoots. Emil Nava signed to academy, who are the biggest music video production company
Emil Nava has now begun to make adverts , which generally have a far higher budget and production values but which allow for less creative freedom. He decided to direct adverts like this (see below) simply because he wanted to enhance is career status and make people aware of the videos he directed.



At his busiest, Emil has made 24 music videos in one year.
When he began shooting videos for independent labels the budget would be as low as £5,000 - £10,000.
His most expensive video to date has been for the artist Jessie J and the budget for the film was £160,000.

Emil's first budget was for the band Kid British and their track Our House
  • The budget for that music video was £20,000
  • The location was set in Manchester
  • The cast involved local people
  • 1 day for the filming
  • 2/3 days for the editing
  • 10 days pre-planning
  • demonstrates the very tight timescale involved.


OB Management work as agents for music videos directors and their aim is to simply;
  • Nurture talent
  • Work with production companies
  • Work with record labels
  • Match the right director to the right artists 
Some of the production companies that OB work with are :
  • Pulse films
  • Rocket
  • Agile Films
  • Friends
  • Wonda 





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